Last updated: May 19, 2025
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Overview
Albato allows users to connect different SaaS applications and automate data transfer and task execution between them without writing any code. It provides an intuitive builder to set up integrations with triggers and actions, supporting over 800 apps. Albato is designed for businesses looking to streamline processes, improve efficiency, and create custom automated workflows across their software stack. It also offers an embedded solution for SaaS companies to offer native integrations to their users.
Key Features
✦ No-Code Workflow Automation: Build automated workflows between apps using a visual interface with triggers and actions.
✦ Extensive App Library: Supports integration with over 800 popular cloud applications and services.
✦ Data Mapping & Transformation: Tools to format and map data fields between different apps.
✦ Custom App Integration: Ability to connect apps via API or webhooks even if not pre-listed (App Integrator).
✦ Real-Time & Scheduled Automation: Supports both instant data sync and scheduled workflow executions.
✦ Monitoring & Logs: Provides tools to monitor integration performance and troubleshoot issues.
✦ Embedded iPaaS Solution: Offers a platform for SaaS companies to build and offer native integrations to their customers.
✦ Built-in Tools: Includes features like JSON parser, delays, and date/time formatting for complex workflows.
Advantages
🟩 Ease of Use: No-code platform makes it accessible for non-developers to create automations.
🟩 Wide Range of Integrations: Connects a large number of diverse SaaS applications.
🟩 Time & Cost Savings: Automates repetitive manual tasks, saving time and reducing operational costs.
🟩 Improved Efficiency: Streamlines business processes and data flows between systems.
🟩 Scalability: Caters to both simple two-step automations and complex multi-app workflows.
🟩 Good Customer Support: Often highlighted for responsive and helpful support, even on lower plans.
Limitations
🟥 Learning Curve for Complex Workflows: While no-code, setting up very complex, multi-conditional automations can still have a learning curve.
🟥 Transaction-Based Pricing: Costs are tied to the number of "transactions" (successful action steps), which needs careful estimation.
🟥 API Polling Frequency: The speed at which new data is checked can vary by plan (e.g., from 15 min to 1 min).
🟥 Smaller Integration Library than Some Giants: While extensive (800+), it might not have every niche app compared to the largest iPaaS players like Zapier.
🟥 Custom Connector Complexity: Building completely new custom connectors for apps without open APIs still requires some technical understanding or Albato's assistance.
Use Cases
➤ Marketing Automation: Syncing leads from ad platforms (e.g., Facebook Ads) to CRMs and email marketing tools.
➤ Sales Automation: Automating lead qualification, data entry into CRMs, and sales team notifications.
➤ Customer Support Automation: Creating tickets in helpdesk systems from emails or chat messages, sending automated follow-ups.
➤ E-commerce Automation: Syncing orders, customer data, and inventory between e-commerce platforms and other business apps.
➤ Data Synchronization: Keeping data consistent across various cloud applications (e.g., CRM, spreadsheets, project management tools).
➤ Workflow Optimization: Streamlining any repetitive multi-step process involving different cloud services.
Pricing Details
Albato operates on a freemium model with tiers based on the number of "transactions" (successful action steps) and update frequency.
⭘ Free Plan: Includes 100 transactions/month, 15-minute update interval, 5 active automations, and 2 steps per automation. A 7-day free trial of paid features is also available.
⭘ Basic Plan (e.g., ~$13/month billed annually): Offers 1,000 transactions/month, 15-minute update interval, 20 active automations, and unlimited steps.
⭘ Standard Plan (e.g., ~$37/month billed annually): Provides 5,000 transactions/month, 5-minute update interval, and unlimited active automations.
⭘ Pro & Enterprise Plans (e.g., ~$91 - $141+/month): Offer much higher transaction limits (15,000-30,000+), faster update times (down to 1 minute), and dedicated support sessions.
⭘ Embedded Platform (from ~$840/month): Custom pricing for SaaS businesses to embed integrations.
(Note: Users can purchase additional transactions. Pricing is subject to change.)
Summary
Albato is a no-code iPaaS platform that enables businesses to automate workflows and integrate data across 800+ cloud applications without programming.
Released Dates
2025
Jan – The number of available app integrations surpassed 800.
2024
Jul – Launched the "App Integrator," a feature allowing users to connect to any app with an open API, even if it's not in Albato's library.
Feb – Introduced its Embedded iPaaS solution, allowing SaaS companies to offer native integrations to their customers.
2022
May – Expanded workflow tools to include a "JSON parser" and more advanced data formatting options.
2020
Albato was launched as a no-code iPaaS platform focused on providing an affordable and user-friendly alternative for business automation.
