Last updated: May 19, 2025
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Overview
Relay.app offers a flexible no-code automation platform that combines AI, human collaboration, and rich integrations to streamline workflows.
Key Features
✦ AI Agents & Prompts: Create mini AI agents or use built-in actions like summarization, translation, and data extraction.
✦ Human-in-the-Loop: Embed approvals, manual tasks, and data input steps into automated workflows.
✦ Paths & Iterators: Build conditional logic with branching paths, loops, and wait conditions.
✦ Live Data Sync: Continuously monitors app data for changes, ensuring automations run with the latest information.
✦ 100+ App Integrations: Connect with tools like Slack, Notion, HubSpot, Google Sheets, and more.
✦ Webhook Support: Trigger workflows or send/receive data via webhooks.
Advantages
🟩 Collaborative Workflows: Designed for teams with multiplayer editing and role-based permissions.
🟩 AI Model Flexibility: Supports GPT-4o, Claude, Gemini, and more, with free usage of GPT-4o and GPT-3.5 included.
🟩 Intuitive Interface: User-friendly design suitable for non-technical users.
🟩 Scalable Automation: Handles complex workflows with ease, suitable for businesses of all sizes.
Limitations
🟥 Learning Curve: Advanced features may require time to master.
🟥 Limited Offline Functionality: Requires internet connection for full capabilities.
🟥 Free Plan Constraints: Some features and higher usage limits require a paid plan.
Use Cases
➤ Sales Automation: Automate lead routing and follow-ups across CRM platforms.
➤ Customer Support: Streamline ticket triaging and resolution workflows.
➤ Marketing Campaigns: Coordinate multi-channel marketing efforts with automated tasks.
➤ HR Processes: Automate onboarding, offboarding, and employee data management.
Pricing Details
Relay.app operates on a freemium model with subscriptions based on usage, features, and the number of "runs" (a single execution of a playbook).
⭘ Free Plan: Designed for individuals and small teams, offering a limited number of runs per month (e.g., 100 runs), core features, and a limited number of playbooks.
⭘ Pro Plan (e.g., ~$40-$50/user/month, billed annually): For growing teams, this plan includes a significantly higher number of runs (e.g., 2,000/month), unlimited playbooks, advanced features like approvals and audit logs, and priority support.
⭘ Business Plan (Custom Pricing): Tailored for larger organizations, offering custom run limits, advanced security features, SSO, a dedicated account manager, and premium support.
(Note: Pricing is subject to change and often has a per-seat component. Specifics should be verified on their official website.)
Summary
Relay.app is a versatile automation tool that integrates AI capabilities with human collaboration features, enabling businesses to build efficient, customized workflows without coding.
Released Dates
2025
May 1 (Blog post for April 2025 update) – Relay.app added "Knowledge to AI steps" (file uploads), workflow sharing as templates, optional human reviews for AI steps, auto-generated structured AI outputs, and new AI models (Gemini 2.5 Pro preview, GPT 4.1 variants). Enhanced Asana, Notion, and Google Drive integrations.
2022
October 11 – Relay.app launched its early access product for workflow automation and announced seed funding.
2021
Relay.app was founded.
